Issue
Custom Fleet needed a way to build and retain customers that was current and positioned them as the expert industry leader
Solution
They implemented a regular eNewsletter showing their support of Green Initiatives and supplying other relevant content to drivers.
Role
- Copywriter
- Content direction
Links
> Read full article: When Size Matters
> Read full article: GPS, More than a Navigation System
> Read full article: April 2008, Upcoming Releases
